UDA Lebron James Artist Painted Air Zoom Generation »

Aug 8, 2008 at 2:46 am | lebron-ishoes

Check out this custom painted LBJ sneaker – Nike Air Zoom Generation – signed by Lebron James himself. The shoe is accompanied by a Certificate of Authenticity from the Upper Deck company, which holds exclusive rights to authorized authentic Lebron autographed memorabilia and trading cards. Many fans do this to get their favorite gear signed […]

Lebron is No. 1 on list of richest young celebrities »

Dec 13, 2007 at 6:31 pm | lebron-jameslifestyle

In addition to his collection of All-Star MVP and Rookie of the Year titles, LeBron James, the likable forward for the NBA’s Cleveland Cavaliers, can cram another honorific on his crowded mantelpiece. King James — as he is known by his army of fans — tops Forbes’ 20 Under 25 list of the Top-Earning Young […]

LeBron James – LeBron Inc. – Fortune Magazine »

Dec 4, 2007 at 10:16 am | lebron-jameslifestyle

A very interesting article, that appeared on Fortune, talks about Lebron and his vision to building a billion-dollar brand. After Lebron’s stunning and historic performance in Game 5 of the Eastern Conference Finals against the Detroit Pistons, he extended his possibilities thanks to this “one of the all-time performances in NBA history.”. Nike’s executives realized […]

Event recap: 07/07/07 Sole Bar opening »

Jul 8, 2007 at 4:48 pm | eventslebron-james

SOLE BAR is a spot you can hang out and talk kicks as well as buy everything from kicks to artwork. It’s located in Los Angeles and yesterday was the big opening and despite it wasn’t a LeBron event it is definitely worth mentioning due to some heavy Nike LeBron heat presented there. For one […]

Nike Zoom LeBron III ‘LeBrons’ Vinyl Pack »

Apr 20, 2007 at 1:27 am | lebron-iiishoes

We’ve updated the Zoom LeBron III released shoes list with the last year’s LeBrons Vinyl bundle. In June 2006 Nike released 100 bundles of each Zoom Lebron III + Lebron’s figure: Athlete, Business, Kid and Wise. That was a part of the LeBron James’ The LeBrons campaign which Nike along with Upper Deck also used […]

LeBron James’ endorsement empire »

Apr 7, 2007 at 12:09 am | lebron-jameslifestyle

For those who have been wondering how much is LeBron James worth here are some interesting numbers provided via newsday.com. King James’ company approximate value: Nike $90 million Coca-Cola (Sprite and Powerade) $14 million Cadbury Adams (Bubblicious gum) $5 million Upper Deck (trading cards) $6 million Juice Batteries (expired) $2 million Microsoft $500,000 Cub Cadet […]

Breaking Down the Nike LeBron X EXT Denim QS »

Jun 20, 2013 at 11:51 am | lebron-xshoes

Our friends at nicekicks.com have included the Nike LeBron X “Denim” in their latest Sneaker Anatomy segment. This lifestyle colorway carries over many of the technical aspects that make the LeBron X a juggernaut on the hardwood, adapting the silo for casual wear. Dark denim decks out the upper on this EXT iteration of the […]

LeBron’s Game-worn Shoes Auctioned to Benefit Newtown Families »

Apr 26, 2013 at 6:17 am | lebron-xshoes

LeBron James is trying to raise money for families affected by the December massacre at the Sandy Hook Elementary School. The sneakers he wore in Miami Heat’s game against the Washington Wizards on Dec. 15 – one day after the tragedy in Newtown, Conn., where 20 first-graders and six educators were killed – are up […]