LeBron James’ endorsement empire »

Apr 7, 2007 at 12:09 am | lebron-jameslifestyle

For those who have been wondering how much is LeBron James worth here are some interesting numbers provided via newsday.com. King James’ company approximate value: Nike $90 million Coca-Cola (Sprite and Powerade) $14 million Cadbury Adams (Bubblicious gum) $5 million Upper Deck (trading cards) $6 million Juice Batteries (expired) $2 million Microsoft $500,000 Cub Cadet […]

King James’ NBA videos »

Apr 4, 2007 at 1:44 pm | around-the-nbalebron-james

If You ain’t only a LeBron sneakers enthusiast but also You enjoy watching LeBron James in action here is something for You. Checkout the nikelebron Youtube channel at www.youtube.com/nikelebron for a coverage of his top plays and performances from all over this season. Nikelebron will continue to follow up with the highlights of the upcoming […]

Starbury vs Nike LeBron sneaker battle »

Apr 3, 2007 at 12:12 am | lebron-jameslifestyle

Before the last New York Knicks vs Cleveland Cavaliers meeting, James took a little shot at Marbury’s $14.98 kicks, saying he couldn’t imagine endorsing a sneaker that cheap… No, I don’t think so. Me being with Nike, we hold our standards high.

LeBron James’ Cub Cadet commercial »

Apr 2, 2007 at 12:44 am | lebron-jameslifestyle

Cub Cadet, the premium manufacturer of lawn mowers, lawn tractors and snow throwers signed Cleveland Cavalier LeBron James to a multi-year endorsement deal to promote a full line of new outdoor power equipment called the Cub Cadet Time Saver Family. Here is their latest commercial. Enjoy!

LeBron James’ photos from past few NBA games »

Apr 1, 2007 at 12:44 pm | lebron-jamesnba-basketball

Here are some shots of the Eastern Conference Player of the Month for March 2007. James ranked first among Eastern Conference players averaging 30.3 points in helping guide Cleveland to an 11-5 record for March. He opened the month with five straight games of 32 points or more and had eight games of 31 or […]

LeBron buys interest in bike maker »

Mar 28, 2007 at 1:50 am | lebron-jameslifestyle

LeBron James is becoming as aggressive with his investments as he is on the basketball court. The 22-year-old Cavaliers star has acquired a minority interest in Cannondale Bicycle Corp., a performance-bike manufacturer, the Connecticut-based company said Monday. James teamed up with Cannondale last year for his annual summer King for Kids Bike-a-thon charity event in […]

King James builds a castle »

Mar 28, 2007 at 1:28 am | lebron-jameslifestyle

LeBron James of the Cleveland Cavaliers is building an enormous house in Bath Township near Akron. At more than 35,000 square feet, it’s 16 or 17 times bigger than many suburban homes. Blueprints show the house will have a recording studio, a two-lane bowling alley, a casino, a small theater, a sports bar, an aquarium […]

LeBron James’ photos from past few NBA games »

Mar 20, 2007 at 3:15 am | lebron-jamesnba-basketball

From NBA 06-07