03-11-2013
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A Decade of Moments // NIKEiD LeBron XI “Two-Time Champ” »
NIKEiD concludes “A Decade of Moments” with the final Nike LeBron XI concept. In 2013, LeBron James successfully defended his crown with his second NBA championship and his fourth MVP. He was presented with a special Ring Ceremony colorway on the opening night and today Nike Basketball designs an alternative Red & Gold version through […]
03-11-2013
A Decade of Moments // NIKEiD LeBron XI “World Champion” »
In 2012, LeBron achieved it all, collecting his third MVP, second gold medal and first NBA championship. He joined Michael Jordan’s legendary 1992 campaign as the only player to win to win NBA title, NBA MVP & Olympic gold medal in the same year. The accolades continue for James as he hasn’t taken his foot […]
02-11-2013
A Decade of Moments // NIKEiD LeBron XI “South Beach” »
In 2011, LeBron James took South Beach by storm and marked the dawn of a new era. Celebrate the moment with a brand new LeBron 11 iD design channeling the first South Beach shoe from Nike Basketball. Compared to the original, the “South Beach” XI’s feature a very similar color blocking with additional pink speckles […]
31-10-2013
A Decade of Moments // NIKEiD LeBron XI “Two-Time MVP” »
In 2010, LeBron James proved greatness always repeats itself with his second consecutive MVP award. Nike Basketball celebrates his 2009-2010 season MVP with a new LeBron XI design concept. This time they went with something entirely new and created an eye-catching Blue on Blue style. The upper features a Game Royal upper sitting atop a […]
30-10-2013
A Decade of Moments // NIKEiD LeBron XI “League MVP” »
In 2009, LeBron’s quest for greatness took another step forward with his first MVP trophy. Nike Basketball celebrates his 2008-2009 season MVP with a new LeBron XI design concept. It’s yet another colorway that is based on simple colors of white, blue, and red. The “League MVP” LeBron 11 shoe features a white upper with […]
29-10-2013
A Decade of Moments // NIKEiD LeBron XI “Gold Medalist” »
Along with NIKEiD we continue the Nike LeBron XI countdown. For today’s “Decade of Moments” we’re going back to 2008 when LeBron James showcased his skills for team and country before bringing gold back from the Beijing Olympic Games. Celebrating LeBron’s big success on the international stage, NIKEiD introduces a new LeBron 11 design featuring […]
28-10-2013
A Decade of Moments // NIKEiD LeBron XI “Game Five” »
We’re already in 2007 with NIKEiD’s “A Decade of Moments”. Six years ago, LeBron’s much heralded talent became playoff legend with a magnificent Game 5 performance in Detroit. James notched a playoff franchise record 48 points with 9 rebounds and 7 assists, and scored 29 of Cleveland’s last 30 points including the game-winning lay-up with […]
28-10-2013
A Decade of Moments // NIKEiD LeBron XI “All-Star Game MVP” »
Today’s NIKEiD LeBron XI design takes us back to 2006, when James overcame the league’s best and became the youngest player to win NBA All-Star MVP with a 29-point, 6-rebound performance. LBJ wore a White and Red version of the Zoom LeBron III with LeBron James graphics, but for this commemorative colorway Nike used the […]
