31-01-2018

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King James Kicks Off The LeBron Watch With ‘Waffle Trainer’ 15s »

Tonight LeBron James and Nike launched the #LeBronWatch initiative with the The Nike Waffle Trainer PE. LeBron will unveil PEs that are inspired by iconic athletes and Nike shoes. Five of those PEs will be available to Nike members via the SNKRS app as soon as he steps on the floor wearing them.

James kicked off the program by wearing an exclusive Nike LeBron 15 inspired by the Nike Waffle Trainer. One of the early Nike styles, the Waffle Trainer (in blue and yellow) was the brainchild of legendary University of Oregon track coach and Nike co-founder Bill Bowerman. The shoe’s innovative outsole put Nike on the map as a performance company.