10-12-2007
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Hot 97 X LeBron James “Give to the Game” campaign »
Lebron James in collaboration with Hot 97 radio is running a campaign called “GIVE TO THE GAME”, where the NYC area that collects the most old shoes will win a basketball court. Come out and donate your old kicks to Lebron James’ “Give to the Game” shoe drive. The drive will take place throughout the city with the borough (Manhattan, Bronx, Brooklyn, Queens, Staten Island) that collects the most shoes winning a refurbished Nike court made from the donated shoes! The shoe drive runs up until noon on December 18. There’s also a chance of winning some other cool prizes like Black and Crimson colorway of the Nike Zoom LeBron V, autographed Lebron James jerseys, a limited edition Lebron James autographed “Witness” poster plus “Give to the Game” stickers, posters, t-shirts & tickets to see Lebron as he and the Cavs take on the Knicks on 12/19. For the drop off locations and more information go to www.hot97.com/lebron | inside.nikebasketball.com.