10-08-2009
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Upcoming Nike Air Max LeBron VII – Black/Metallic Gold »
After the official unveiling of Nike Air Max LeBron VII (7) in Akron, the steam from the launch is still going and more colorways are continuing to surface for anticipating sneaker fiends. One of the upcoming colorways we got to preview at Akron is a suave Black/Metallic Gold version that is kept sleekly black on […]
10-08-2009
Wearing Brons – King City Classic Nike Zoom Soldier III PE »
LeBron James’ sponsored Nike basketball tournament called King City Classic took place on July 8th, 2009. Top high school players in the country attended the KCC, which followed this year’s LeBron James Skills Academy. For us, sneakerheads, this means a new Nike LeBron PE was unveiled on the hardwood in Akron and Cleveland. The King […]
10-08-2009
Actual Photos Presenting the Upcoming Nike Air Max LeBron 7 (VII) »
On October 24th, 2009 the Nike Air Max LeBron VII will premiere on a global scale. Of course the More Than a Game tour kicks will be available earlier than that, but 123 pairs for each city adds up to 1230 shoes and we all know what’s the deal with those limited sneakers… they tend […]
10-08-2009
Preview of the Nike Air Max LeBron VII (7) Signature Drawer Box »
One of the things I love about LeBron shoes is they look nice not only in person, but also in the box. Let’s face it… storing your shoes can be quite a problem when you’re reaching 20, 30, or even 50+ pairs. Our footer says “LeBrons are highly addictive! Studies have shown that sneakers can […]
08-08-2009
Nike Air Max LeBron VII Designed by Jason Petrie aka Alphaproject »
See what’s the Nike Air Max LeBron VII is all about. The biggest news is without a doubt utilizing the Air Max technology instead of the Zoom Air. According to Jason Petrie, who designed LeBron James’ seventh signature shoe the cushioning of the AML7 is a special basketball specific Max Air 360 unit with 80 […]
08-08-2009
More Than a Game Tour: LeBron VII Artist Series “Chicago” »
Chicago is the first stop on the More Than a Game Tour, that will kick off in two days. As part of the community celebrations, James will be presented with an exclusive pair of Nike Air Max LeBron VIIs featuring a city-inspired design created by a local artist. Nike is collaborating with ten artists, each […]
08-08-2009
Nike Air Max LeBron VII New Colorways – SVSM, Navy, and More »
If you watched the Jason Petrie Video closely enough you probably noticed a bunch of new colorways of the Nike Air Max LeBron VII. That includes an SVSM, USA, White/Navy and Pure White styles. Also, there are couple interesting prototypes straight from Alphaproject’s samples table. See them all after the break in this AML7 round […]
07-08-2009
Jason Petrie – Nike Air Max LeBron VII Designer Interview »
Jason Petrie grew up in Charlotte, NC, always sketching and doodling as a kid. He started drawing shoes in 7th grade science class, after seeing his first pair of Nike Air Trainer 3’s. From that moment he knew he wanted to design shoes for Nike and he has been dreaming up shoes in one form […]

































