24-04-2012	•	2 Comments »	•	6  Loading ...	Tweet	Share

LeBron James’ Latest Personalized Nike Air Max 2011 PE »

Last year we profiled one of LeBron James’ customized Nike Air Max 2011 sneakers. Back then it was kind of a big deal with the new L-crown-J logo placed on the back of the shoe. King James surely loves his Air Max based running shoes including this year’s model as he’s recently tweeted “Love AirMax 2012′s”. Here’s a look at one of his Player Exclusives. Again, it’s the 2011 version in all red with his signature logo on the heel. Apparently it’s inspired by Miami.

09-12-2011	•	7 Comments »	•	4.64  Loading ...	Tweet	Share

Leaked: LeBron James’ Nike Air Max 90 “Dunkman” »

The folks over at Nike Sportswear created a special pair of its heritage classic Nike Air Max 90 for one of its marquee athletes LeBron James. Adopting the menacing Dunkman colorway that has been a Nike LeBron tradition since the Zoom LeBron II, this Nike Air Max 90 “Dunkman” PE features all of the usual suspects of the Dunkman theme, complete with the Grey/Neon Green colorway, Dunkman logos (laid on top of a reflective heel badge), and the new L-crown-J logo on the insole, which features the graphic print that has been a recent design option on Nike iD for the Air Max 90. Check out the extra shots below and let us know what you think of this PE.

30-06-2011	•	24 Comments »	•	5.75  Loading ...	Tweet	Share

Exclusive: Nike LeBron 9 Teasers including new King James logos »

Internet is buzzing right now, cause somebody posted new Nike LeBron 9 teasers. Yep, those damn teasers strike again. Actually, since we already saw the outsole, there’s not much to get excited with this time. Quick remainder… the Nike LeBron 9 features a Hyperfuse construction upper with Flywire and carbon fiber support. The interior collar takes padding for LeBron to the next level, introducing Nike Pro Combat lining to a basketball shoe. The heel sports LeBron James’ new “L-Crown-J” logo. Underfoot, a Max Air 180 unit is coupled with forefoot Zoom Air. LeBron’s new graphic badging is also embossed into the exposed Phylon foam at the heel, and the outsole traction pattern is created from integrated chains of the number 6. Hopefully, some real photos will follow soon. We’ll keep you posted, as always.
UPDATE (7/2): New teasers added.

28-06-2011	•	5 Comments »	•	3.33  Loading ...	Tweet	Share

Nike Air Max 2011 Personalized for LeBron James with new LJ logo »

I’m still having hard time adjusting to the new LeBron James logo, but there’s not much time left now. We still anxiously await any sort of leakage including the upcoming Nike LeBron 9, which will be the first to sport the new LJ logo, but there’s nothing there yet. In the meantime, we get to see this special Nike Air Max 2011 make up personalized for King James. It’s your basic Black/White/Red style with the new crowned signature logo on the back of the shoe. No word on a possible release, but it’s probably a PE anyway. Would you cop though? Photo via Stickie.

01-05-2011	•	3 Comments »	•	4.64  Loading ...	Tweet	Share

Get your New Witness Gear with New Logo and Glow in the Dark »

We’ve mentioned Nike’s new LeBron logo more than couple times already. This season, Nike didn’t sport the old LBJ23 logo on any of their shoes nor apparel. Instead, the juggled with Lionhead and Witness. Things are about to change, because NDC has listed a new t-shirt featuring the new logo, that consists of LeBron James initials morphing into a crown. It’s the very same tee showcased during the LeBron 8 PS event in Miami. Plus, it glows in the dark. Too bad it’s 100% cotton, because I prefer Dri-fit, which Nike Basketball is using more often nowadays.

12-04-2011	•	4 Comments »	•	4.82  Loading ...	Tweet	Share

LeBron is new Ambassador for Audemars Piguet. Shows off new Nike Signature Logo. »

Audemars Piguet announced the appointment of NBA basketball player LeBron James as the new global brand ambassador. Audemars Piguet, the world’s oldest watch manufacturer still in the hands of its founding families has chosen LeBron for his commitment to excellence, skilled technique and unwavering generosity – values shared by these two legends. In addition to representing the brand on the international stage, LeBron will collaborate with Audemars Piguet to create a special limited-edition watch. During the photoshoot for the watch maker, King James sported Nike apparel showing his new Nike logo – “L” and “J” with crown in the middle – that is expected to appear during the premiere of his next shoe Nike LeBron 9.

26-11-2010	•	13 Comments »	•	4.45  Loading ...	Tweet	Share

First Look: LeBron James New Nike Signature Logo… Confirmed! »

We all knew this was bound to happen, considering his old logo had the No. 23 in it, but we didn’t know when. Now we do. During last night’s NBC Person of the Year interview with Matt Lauer, LeBron James wore a Nike polo shirt with his new logo on it. Check it out. Via dimemag.com from CNBC’s Darren Rovell:

Nike has just confirmed to me that this is LeBron’s new logo. Their statement: “In his interview with NBC airing November 25th, LeBron is wearing a polo (shirt) featuring his new logo. We are really pleased that it incorporates LeBron’s initials “L” and “J” and retains the crown from his previous iconic logo. The new logo will appear on LeBron’s product in 2011 and on quick strike product.”

10-07-2010	•	12 Comments »	•	4.64  Loading ...	Tweet	Share

New Logo Concept for LeBron James #6 – LBJ6 – Custom Project »

LeBron‘s got a new team. Seems like he was able to convince Mario Chalmers – the only player on Miami‘s roster besides the new Big Three – to give up his #6 jersey. But what about LBJ’s logo? Our ongoing poll features James’ previous Nike logos plus a mock up of his old LBJ23 with #6 in it. The custom LBJ6 has been very well received by fans, but check out yet another version, which also combines his old logo style, LBJ & #6. Personally, I think it’s been very well executed and although it’s just a custom concept made by since79 it looks very professional. I wouldn’t mind if Nike borrowed the design. Thanks to Spencer for sending the photo. Read author’s message.

The changing of LeBron James number from 23 to 6 would probably also spawn the changing of his logo used by Nike. I took a moment this morning after reading about him changing numbers to do up my idea of what it could be while keeping the spirit of the current logo mark. Since this was something that LBJ brought up in November of 2009, I would imagine that Nike probably already has a solid amount of design ideas created as they waited for this moment to come. We’ll have to wait and see.