LeBron James Sports First Game AZG’s. Retro Time People? »

Aug 12, 2013 at 6:08 am | lebron-ishoes

We’re in the middle of the off-season, which means we should be bored to death, but that’s not the case this year. Putting aside the Championship Pack fiasco, the LeBron 11 news alone should keep on the edge. LeBron James has had a busy summer too. Wrapping up a season in which he won his […]

King James Shows Off His Signature Shoes in China »

Jul 25, 2013 at 1:21 pm | eventslebron-james

This summer LeBron James returns to Asia for his eighth tour with plenty to celebrate: his second straight league championship and a fresh final MVP award along with his fourth regular season MVP award. James started his Witness History World Tour in the Philippines, however, the following four-day Nike China leg takes him to Guangzhou, […]

Rare LeBron Player Exclusive / Friends & Family Exhibition in Manila »

Jul 23, 2013 at 5:42 pm | eventslebron-james

The two-time NBA champion, LeBron James of the Miami Heat, arrived in Philippines Monday afternoon for his much-awaited one-day “Witness History” tour. James’ Manila visit also marks the arrival of basketball stars in the country which includes Kobe Bryant of the Los Angeles Lakers, Derrick Rose of the Chicago Bulls, Dwight Howard and James Harden […]

LBJ wears Purple Soldier 7 during LeBron James Skills Academy 2013 »

Jul 16, 2013 at 5:37 pm | shoeszoom-soldier-vii

Last week, the nation’s top 80 high school players and top 20 college players participated in the annual LeBron James Skills Academy in Las Vegas. It’s a tradition for Nike Basketball to prepare special basketball gear just for the event. This year, Nike used Purple and Volt as the main theme for the outfits matching […]

James Celebrates with Parade Through Miami in LeBron X Low Floral »

Jun 24, 2013 at 5:23 pm | around-the-nbalebron-james

The Miami Heat celebrated their third NBA title in a back-to-back fashion today during the championship parade through downtown Miami. LeBron James wore the “2-Time Champion” version of the Nike Air Max LeBron X Low along with matching socks and a matching hat. “It’s the ultimate,” James told Sun Sports, the Heat broadcast partner, as […]

Video // Miami Heat Celebrate 2013 Championship in Locker Room »

Jun 23, 2013 at 1:02 am | around-the-nbalebron-james

Chances are you already saw all the articles, interviews, press conferences, analyses etc… on how the Miami Heat became the 2013 NBA Champions. Here’s a rare, behind the scenes look inside their locker room after Game 7 of the NBA Finals after defeating the San Antonio Spurs 95-88. This is how it is to be […]

Personally Congratulate LeBron James via Nike’s Leave a Message »

Jun 21, 2013 at 4:53 am | lebron-jameslifestyle

The new Nike Basketball campaign “Leave a Message” celebrates LeBron James’ back-to-back NBA Championship. It acknowledges James’ quest for greatness, told via voice messages from basketball luminaries and influential figures for James, including, Spike Lee, Warren Buffet, Dr. Dre, Coach K, Phil Knight, Drake, Bill Russell and kids from The LeBron James Family Foundation. You […]

LeBron James & Miami Heat Repeat as NBA Champions! »

Jun 21, 2013 at 12:01 am | lebron-jamesnba-basketball

All hail the King. LeBron James had 37 points and 12 rebounds and the Miami Heat repeated as champions with a 95-88 victory over the San Antonio Spurs in Game 7 of the NBA Finals on Thursday night. Just like in 2007, the Spurs made LeBron James shoot jumpers. Unlike in 2007, LeBron James made […]