22-04-2008
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2008 NBA Playoffs R1G2: A near Triple-Double and a 2-0 lead »
The Cleveland Cavaliers’ extreme makeover is complete. For more than two months since a colossal trade dismantled the defending Eastern Conference champions, Cleveland has waited for the game where its team of mixed parts and new faces finally molded into a legitimate NBA title contender. It happened. Maybe Gilbert Arenas was talking about some other […]
19-04-2008
2008 NBA Playoffs R1G1: Nike Zoom Soldier II Debut »
Determined to make the Wizards swallow their words, LeBron James scored 32 points, making two tough shots in traffic down the stretch as the Cleveland Cavaliers opened the NBA playoffs with an intense 93-86 win over Washington on Saturday. Called “overrated” by Washington’s DeShawn Stevenson in the final weeks of the season, James scored 20 […]
17-04-2008
LeBron sits out the last game. Wins NBA scoring title! »
James, bothered by back spasms in recent weeks, finished with a 30.0 scoring average and became the first Cavaliers player to lead the league in scoring. For the finale, LeBron James rested his back — and sat on his scoring title. Cleveland’s All-Star forward spent the game in street clothes, resting up for a first-round […]
05-04-2008
James and the Cavs trying to lock No. 4 seed in the Playoffs »
This has been a two steps forward, one step back sort of season for the Cavaliers. Thursday’s events fit right into that file, a night after breaking their road losing streak with a quality win in Charlotte without LeBron James for the stretch run, the Cavs came home and coughed up a 17-point lead in […]
27-03-2008
LeBron James is Cavaliers’ top scorer in franchise history »
Yesterday the Cavs lost a heartbreaker against the New Orleans Hornets – a game in which the lead changed 30 times and 36 times the score was tied. However, from the games played during the last seven days there was one more worth mentioning. On March 21st, in a home game versus the Toronto Raptors […]
26-03-2008
LeBron James shoots new ad with Glaceau VitaminWater »
To launch an endorsement partnership with the sports drink VitaminWater, Cleveland’s superstar filmed a TV commercial on Tuesday in which he stars as a nattily attired defensive attorney trying to win a case. Trading in his Cavaliers jersey, shorts and signature sneakers for reading glasses, an expensive Ralph Lauren suit and black Gucci leather shoes, […]
18-03-2008
Streaks kept alive… wins at home and losses on the road »
For as hot as the Cavaliers have been at home this month, theyâÂÂve been just as cold on the road â even in sunny central Florida. After yesterday’s loss versus Orlando the Cavs have lost four straight road games. On the other hand, Wine and Gold’s current seven-game home winning streak is their longest run […]
15-03-2008
LeBron James to appear on Vogue’s cover »
The Cleveland Cavaliers’ superstar will appear on the April cover of Vogue, joining actors Richard Gere and George Clooney as the only men to do so in the influential fashion magazine’s 116-year history. Wearing a tank top, shorts and sneakers – Nike Zoom Soldier II – from his own Nike clothing line, James appears on […]
