The Eight: Nike Air Max LeBron VIII Official Unveiling & Tech Specs »

Sep 30, 2010 at 7:16 am | lebron-viiishoes

As it was announced in Nike’s teaser from the last week, today is the official unveiling of the Air Max LeBron VIII. Media information will probably roll out throughout the day and we are starting with couple first images and some technical specification. The message reads: “With a new season comes an all new LeBron […]

Sole Collector’s Nike LeBron VII P.S. Interview with Jason Petrie »

May 15, 2010 at 1:31 am | lebron-viishoes

Jason Petie has already explained the inspiration behind LeBron‘s VII P.S.. But with more design insights straight from the shoe’s designer, and couple new colorways unveiled, take an in-depth look at the video below. There’s a sneak peek at two or even three new Nike LeBron VII PS’s including a Dunkman-ish Black & Neon and […]

Jason Petrie – Nike LeBron VII P.S. – Designer Interview »

Apr 16, 2010 at 1:02 am | lebron-viishoes

Are you ready for the Playoffs? Check out the video below. Listen to Jason Petrie – the designer of both Air Max LeBron VII & LeBron VII P.S. – as he explains the inspiration and the technology behind LeBron James’ 2010 NBA Playoffs shoes. Pay attention, because there are several nice cues around the shoe […]

LeBron VII Designer Interview ver 2.0 | New Nike LBJ7 Samples »

Dec 8, 2009 at 3:19 am | lebron-viishoes

Last week it was Sneakernews, who got a chance to do a quick Q&A with Jason Petrie – the lead designer on the Air Max LeBron VII. This time it was Sole Collector’s turn to talk with JP and ask him questions about his latest masterpiece and also his early experiences with sneakers in general. […]

Nike Max LeBron VII Samples Heat | Jason Petrie Interview »

Dec 2, 2009 at 4:55 am | lebron-viishoes

Greetings LeBron-heads! Sneaker News’s crew sat down with Jason Petrie – the lead designer on the Air Max LeBron VII – to discuss LeBron James’ latest signature shoe, the design process behind it, relationships in Nike Basketball etc. Along with the interview several photos came along featuring couple unseen colorways of the LBJ7 including yet […]

Project Bluefoot / LeBron James Design Competition with JP and Kenzo »

Sep 21, 2009 at 2:37 pm | stuff

Hey LeBron fans! Wanna design a pair of Nike shoes for King James? Here’s your chance. The next Project Bluefoot: Intelligent Design Competition challenge is here. Design a high-performance, Nike Basketball signature shoe for The King – LeBron James. The winner gets a pair of the Nike Air Max LeBron VII’s, but he also gets […]

A Conversation with Jason Petrie – LBJ7 Designer – by Crooked Tongues »

Sep 11, 2009 at 3:11 am | stuff

Back in Akron, OH, Mr. James naturally took a fair amount of the spotlight. But he would do. The shoe bears his surname. Plus there was a documentary to promote and the location was his hometown. And physically, his stature means he can inadvertently hog the webcast. But whereas we’ve credited previous installments to Ken […]

Jason Petrie Goes Into Details and Breaks Down the Seven »

Aug 11, 2009 at 12:36 am | lebron-viishoes

Check out this special feature from guys at kixandthecity.com. It’s a complete breakdown of the Air Max LeBron VII by Jason Petrie, Senior Designer at Nike. JP dissects the Air Max LeBron VII from a very intricate detailed technological point of view, and, an aesthetic point of view. There’s a reasoning behind every little part […]