18-05-2007
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Event recap: 11/13/06 San Francisco scavenger hunt »
Few days before the official Nike Zoom LeBron IV premiere NikeBasketball.com organized a scavenger hunt for the ZLIV China exclusive in Chinatown, San Fransisco. For the love of the shoes, for five straight days [Nov 11 to 15] many fans had a opportunity to get the most exclusive out of all LeBron IV public releases. […]
16-05-2007
Event recap: 11/11/06 New York Pop-up Exhibition »
The LeBron NYC Pop-Up Store & Exhibition opened on November 11, 2006 to a selected group of NikeBasketball.com registered members. It gave the invited members a chance to buy one of the 250 pairs of the Nike Zoom LeBron IV NYC Exclusive – a shoe, which later on has reached and even surpassed a Player […]
16-05-2007
Nike LeBron 2006-2007 events recaps »
It’s time to make up for the lost time. During the 2006-2007 season, which stands for the Nike Zoom LeBron IV year there have been numerous Nike LeBron events. Starting from the New York City pop-up store & exhibition and the city-searching scavenger hunt for the ZLIV China exclusive, we would like you to take […]
19-02-2007
Event recap: 2/16/07 Niketown Las Vegas future footwear »
During the 2007 NBA All-Star Weekend Nike organized their future footwear showcase event at Niketown, Las Vegas. This rare meeting of minds gave attendees a glimpse into what’s next for Nike on the court. Among many invited vanguards of the shoe game Ken Link, the Nike LeBron signature line designer, presented new Nike Zoom LeBron […]