20-01-2019
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Nike Releases Mismatched Pairs with Two Sets of LeBron 16 ‘Equality’ »
For LeBron James, equality means that we all have the power to stand up and speak for something no matter who you are. The two LeBron 16 Equality sets represent LeBron’s desire to break down barriers, inspire action and bring people together.and now we see two different pairs with each a black and white pair. […]
19-03-2018
Someone Has Actually Completed the Nike LeBron 15 ‘Equality’ Challenge »
When Nike announced the Equality raffle they immediately put out information encouraging the future winners to find a winner of the alternate color to trade with in order to make a mismatched pair just like LeBron. With 200 pairs sold for each color, the odds of finding someone with the other pair are slim at […]
27-02-2018
Nike and King James Launch ‘Equality’ LeBron 15 PEs via $10 Draw »
Nike and LeBron James believe in the power of sport to move the world forward. Both strive to break down barriers, inspire action and bring people together. The EQUALITY initiative is centered on using the power of sport to inspire people and take action. For LeBron, Equality means that no matter your race, no matter […]
18-12-2017
LeBron James Wears Anti-Bum LeBron 15 Equality Kicks in Washington »
As one of the NBA’s most influential and politically active players, LeBron James uses different communication channels as medium to express himself. For yesterday’s match-up against the Washington Wizards in the nation’s capital, James opted to wear a special pair of LeBron 15 signature shoes, one white on his left foot and a black sneaker […]
18-10-2017
LeBron James Sends Powerful Message in Nike LeBron 15 »
The anticipated season opener between the Cavs and Celtics was not JUST a regular season game. Kyrie Irving made its not-so-much-welcome return, but that wasn’t the main story that evening. Gordon Hayward’s horrific injury overshadowed Irving’s return to Cleveland and re-directed Boston’s plans to close the gap between them and the Cavs, who rule the […]