Nike Air Max LeBron VII New Colorways – SVSM, Navy, and More »

Aug 8, 2009 at 12:31 am | lebron-viishoes

If you watched the Jason Petrie Video closely enough you probably noticed a bunch of new colorways of the Nike Air Max LeBron VII. That includes an SVSM, USA, White/Navy and Pure White styles. Also, there are couple interesting prototypes straight from Alphaproject’s samples table. See them all after the break in this AML7 round […]

Jason Petrie – Nike Air Max LeBron VII Designer Interview »

Aug 7, 2009 at 6:08 pm | lebron-viishoes

Jason Petrie grew up in Charlotte, NC, always sketching and doodling as a kid. He started drawing shoes in 7th grade science class, after seeing his first pair of Nike Air Trainer 3’s. From that moment he knew he wanted to design shoes for Nike and he has been dreaming up shoes in one form […]

AML7 – Nike Air Max LeBron VII – Detailed Photos »

Aug 7, 2009 at 2:10 pm | lebron-viishoes

The latest shoe in LeBron James’ signature collection, the Nike Air Max LeBron VII combines superior performance and luxurious style. It introduces Nike’s first basketball-specific Max Air 360 unit, with 80 percent more air than the previous full-length unit, providing maximum impact protection, stability and cushioned comfort. Nike designers have delivered a strong, durable shoe […]

Twenty Three Times Seven – Breakdown of the Air Max LeBron 7 »

Aug 7, 2009 at 1:36 pm | lebron-viishoes

NIKE, Inc. today introduced the Nike Air Max LeBron VII, the latest and most innovative shoe in LeBron James’ signature line, at a global media summit in Akron, Ohio featuring James and performance footwear designer Jason Petrie. The Nike Air Max LeBron VII is designed to deliver maximum comfort and stability. It features an innovative, […]

Live from LBJ 7 Media Summit – Air Max LeBron VII New Colorways »

Aug 7, 2009 at 1:13 pm | lebron-viishoes

Here are other colorways of the Nike Air Max LeBron VII. Suddenly October seems very far away! You can see both Flywire ans Woven implementations. We profiled the Woven Aqua Air Max LeBron VII couple weeks back.

Nike Air Max LeBron VII Official Unveiling – Nike Basketball »

Aug 7, 2009 at 12:48 pm | lebron-viishoes

Here it is… for the first time and in all its glory… Nike Air Max LeBron VII.

Nike & LeBron James – Nike Air Max LeBron VII Webcast (Aug 7th) »

Aug 4, 2009 at 3:42 pm | lebron-viishoes

Nike and NBA MVP LeBron James will host a press event in Akron, Ohio, from the Ed Davis Community Center where LeBron played as a youth, to discuss their latest, innovative design collaboration – the Nike Air Max LeBron VII. This will be the official unveil of the Nike Air Max LeBron VII, Nike’s first […]

Nike Air Max LeBron VII Commercial – Behind the Scenes »

Aug 4, 2009 at 7:34 am | lebron-jameslifestyle

Check out some footage of the.LIFE Files behind the scenes at LeBron James’ photoshoot for his new Nike Sneaker The Air Max LeBron VII. LIVE from his dressing room Javid talks to LeBron about following in Michael Jordan’s footsteps at Nike, having Jay-Z as a big brother, meeting with everybody from Bill Gates to Warren […]