11-08-2009
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Chicago “Family, Loyalty” LBJ VII Drops Today at House of Hoops »
This special release of the Lebron VII, dedicated to Chicago and tying into the upcoming film “More Than a Game” will drop at the House of Hoops Chicago today. Sor far the only confirmed locations are HOHCHI and Nike Town. 123 pairs total will be released. This is just the first of out 10 different […]
11-08-2009
Jason Petrie Goes Into Details and Breaks Down the Seven »
Check out this special feature from guys at kixandthecity.com. It’s a complete breakdown of the Air Max LeBron VII by Jason Petrie, Senior Designer at Nike. JP dissects the Air Max LeBron VII from a very intricate detailed technological point of view, and, an aesthetic point of view. There’s a reasoning behind every little part […]
10-08-2009
Upcoming Nike Air Max LeBron VII – White/Navy/Gold/Red »
Other than the previously introduced luxurious looking Nike Air Max LeBron VII (7) in Black/Metallic Gold, here is another pair in a more classic basketball performance shoe colorway. The upcoming pair in White/Navy/Gold has a white leather upper with navy flywire and navy Swoosh outlined in gold. The mid and outsoles are also navy and […]
10-08-2009
Upcoming Nike Air Max LeBron VII – Black/Metallic Gold »
After the official unveiling of Nike Air Max LeBron VII (7) in Akron, the steam from the launch is still going and more colorways are continuing to surface for anticipating sneaker fiends. One of the upcoming colorways we got to preview at Akron is a suave Black/Metallic Gold version that is kept sleekly black on […]
10-08-2009
Actual Photos Presenting the Upcoming Nike Air Max LeBron 7 (VII) »
On October 24th, 2009 the Nike Air Max LeBron VII will premiere on a global scale. Of course the More Than a Game tour kicks will be available earlier than that, but 123 pairs for each city adds up to 1230 shoes and we all know what’s the deal with those limited sneakers… they tend […]
10-08-2009
Preview of the Nike Air Max LeBron VII (7) Signature Drawer Box »
One of the things I love about LeBron shoes is they look nice not only in person, but also in the box. Let’s face it… storing your shoes can be quite a problem when you’re reaching 20, 30, or even 50+ pairs. Our footer says “LeBrons are highly addictive! Studies have shown that sneakers can […]
08-08-2009
Nike Air Max LeBron VII Designed by Jason Petrie aka Alphaproject »
See what’s the Nike Air Max LeBron VII is all about. The biggest news is without a doubt utilizing the Air Max technology instead of the Zoom Air. According to Jason Petrie, who designed LeBron James’ seventh signature shoe the cushioning of the AML7 is a special basketball specific Max Air 360 unit with 80 […]
08-08-2009
More Than a Game Tour: LeBron VII Artist Series “Chicago” »
Chicago is the first stop on the More Than a Game Tour, that will kick off in two days. As part of the community celebrations, James will be presented with an exclusive pair of Nike Air Max LeBron VIIs featuring a city-inspired design created by a local artist. Nike is collaborating with ten artists, each […]
