King James Tweets. The Decision on Thursday. AML8 Sighting at 2010 LeBron James Skills Academy. »

Jul 7, 2010 at 7:38 am | around-the-nbalebron-james

LeBron James has joined Twitter. Check out his official channel @KingJames. Apparently, his buddy Chris Paul convinced LBJ to join the social media fun. He had been reluctant to join Twitter or Facebook and had even joked in the past about how other athletes discussed their personal lives online. At this moment, in less than […]

2010 LeBron James Skills Academy: LBJ Introduces the Soldier IV »

Jul 6, 2010 at 7:08 am | lebron-jameslifestyle

The LeBron James Skills Academy features the top 80 high school players in the country, hosted by “King” James – one of the greatest players in the NBA. The 20 high school players who attended each of the previous four NIKE Skills Academies will be invited to Akron to improve their game and play against […]

Chicago is Daring LeBron James to Play for the Bulls… with Shoes! »

Jul 6, 2010 at 2:53 am | around-the-nbalebron-james

Right as the clock struck 12:01 a.m. ET on Thursday morning, officially starting this summer’s free-agency bonanza, LeBron James received three things – several phone calls from interested teams, a knock on his door and a mysterious package. Since the package was mysterious, no one knew what it contained. But now that we’re a few […]

The Summer of LeBron has Begun. Cleveland? New York? Chicago? »

Jul 1, 2010 at 8:46 am | around-the-nbalebron-james

Let the bidding and begging begin. The NBA’s free agency period has opened, with LeBron James leading perhaps the deepest group of players to ever hit the market. Teams could begin making their pitches at 12:01 a.m. ET Thursday, and some were getting started quickly. Things get interesting later Thursday, when the New Jersey Nets […]

LeBron James Ranks #28 on Forbes Top 100 Celebrity List in 2010 »

Jun 30, 2010 at 2:44 pm | lebron-jameslifestyle

LeBron James snagged his second straight MVP award this year as the NBA’s top player, yet his Cleveland Cavaliers team was bounced from the playoffs by the Boston Celtics. James earned $15.8 million from the Cavs and almost twice that through endorsements. His biggest deal is with Nike, and he signed an extension this year […]

LeBron James Wearing the Nike Air Jordan VII Defining Moments »

Jun 8, 2010 at 5:41 pm | lebron-jameslifestyle

LeBron James was spotted leaving Boa Steakhouse in Los Angeles after enjoying a dinner with Interscope-Geffen Records chairman, Jimmy Iovine. King James was spotted rocking a pair of the White, Varsity Royal, and Black Air Jordan VII Retros from the Defining Moments Package that was released in 2009. James whose name has been at the […]

Interview: LeBron James Goes One-on-One with CNN’s Larry King »

Jun 7, 2010 at 5:03 am | lebron-jameslifestyle

Maybe one of these years LeBron James will grant the NBA its dream matchup and go head-to-head with Kobe Bryant in the Finals. For now, all we have is James going one-on-one with Larry King, which is not the type of made-for-TV event NBA commissioner David Stern wants to be selling in June. No one […]

Despite LeBron’s Triple-Double it’s Over for Cavs. Boston Moves On. »

May 14, 2010 at 1:12 am | lebron-jamesnba-basketball

The Boston Celtics sent LeBron James and the Cavaliers back to Cleveland to admire all of their regular-season accomplishments. It’s the Celtics who are still in the chase for an NBA title. Despite his sixth career playoff triple-double, James is headed for another early offseason after winning a second MVP award and leading the Cavs […]