James Celebrates with Parade Through Miami in LeBron X Low Floral »

Jun 24, 2013 at 5:23 pm | around-the-nbalebron-james

The Miami Heat celebrated their third NBA title in a back-to-back fashion today during the championship parade through downtown Miami. LeBron James wore the “2-Time Champion” version of the Nike Air Max LeBron X Low along with matching socks and a matching hat. “It’s the ultimate,” James told Sun Sports, the Heat broadcast partner, as […]

Video // Miami Heat Celebrate 2013 Championship in Locker Room »

Jun 23, 2013 at 1:02 am | around-the-nbalebron-james

Chances are you already saw all the articles, interviews, press conferences, analyses etc… on how the Miami Heat became the 2013 NBA Champions. Here’s a rare, behind the scenes look inside their locker room after Game 7 of the NBA Finals after defeating the San Antonio Spurs 95-88. This is how it is to be […]

Personally Congratulate LeBron James via Nike’s Leave a Message »

Jun 21, 2013 at 4:53 am | lebron-jameslifestyle

The new Nike Basketball campaign “Leave a Message” celebrates LeBron James’ back-to-back NBA Championship. It acknowledges James’ quest for greatness, told via voice messages from basketball luminaries and influential figures for James, including, Spike Lee, Warren Buffet, Dr. Dre, Coach K, Phil Knight, Drake, Bill Russell and kids from The LeBron James Family Foundation. You […]

LeBron James & Miami Heat Repeat as NBA Champions! »

Jun 21, 2013 at 12:01 am | lebron-jamesnba-basketball

All hail the King. LeBron James had 37 points and 12 rebounds and the Miami Heat repeated as champions with a 95-88 victory over the San Antonio Spurs in Game 7 of the NBA Finals on Thursday night. Just like in 2007, the Spurs made LeBron James shoot jumpers. Unlike in 2007, LeBron James made […]

King’s Feet: LeBron Wears Nike Air Flow in Last Practice »

Jun 20, 2013 at 8:30 am | around-the-nbalebron-james

A day after one of the greatest games in NBA Finals history, LeBron James returned to American Airlines Arena for a shootaround session with the Miami Heat and media availability. Perhaps seeking comfort after nearly 50 minutes of court time last night, James swapped his LeBron X PS Elite for the classic Nike Air Flow […]

Heat Gain Extra Life & Force Game 7 Behind Strong Finish from LeBron James. #TheHeadbandGame »

Jun 19, 2013 at 1:59 am | lebron-jamesnba-basketball

Roller coaster of a game, roller coaster of a season. LeBron James outscored the San Antonio Spurs in the first six minutes of the fourth quarter all by himself, but the LeBron freight train went off the rails in the final minute. Back-to-back turnovers by LeBron nearly ended the Miami Heat’s season, but his late […]

King’s Feet: LeBron Breaks Out Nike Air Yeezy II. Twice. »

Jun 18, 2013 at 5:35 pm | lebron-jameslifestyle

On the court, LeBron James wears only his own signatures shoes. Off the court, he keeps the possibilities wide open, but he usually he stays with The Swoosh (this includes the Jordan Brand). Following their Game 7 win against the Indiana Pacers, King James broke out the Black and Solar Red colorway of the Nike […]

Manu Gives Spurs Spark to Beat Heat, Take 3-2 Finals Lead »

Jun 17, 2013 at 8:42 am | lebron-jamesnba-basketball

An intriguing move by Spurs coach Gregg Popovich to put the previously struggling Manu Ginobili into the Game 5 starting lineup paid off wildly for the San Antonio Spurs, as he scored 24 points and had 10 assists to lead them to a 114-104 victory over the Miami Heat in the NBA Finals on Sunday […]