LeBron and Yao together in new global commercial »

Aug 9, 2007 at 2:33 am | lebron-jameslifestyle

With just one year to go until “08-08-08” and the Opening Ceremony for the 2008 Olympic Games in Beijing, The Coca-Cola Company is announcing plans for a new global Olympic television commercial featuring Olympians LeBron James and Yao Ming. The Olympic Games in Beijing will represent the largest union of cultures in the history of […]

LeBron signs Ted Ginn Jr. to marketing deal »

Aug 6, 2007 at 4:01 pm | lebron-jameslifestyle

LeBron James thinks he can help fast friend Ted Ginn Jr. become a bigger star. Further broadening his business portfolio, the Cavaliers’ forward has signed Ginn, the former Ohio State speedster now a rookie wide receiver for the Miami Dolphins, to a marketing contract. Ginn is the first athlete signed by LRMR Marketing, James’ budding […]

LeBron’s Top Ten Career Dunks »

Jul 31, 2007 at 2:15 am | around-the-nbalebron-james

Watch the best of LeBron ‘King’ James’ dominating slams of his career to date. This video contains all of LeBron’s best dunks including three famous slams from the past season: vs. Tim Duncan, Rasheed Wallace and Leandro Barbosa, and some other plays from his first three years in the NBA including an amazing power slam […]

LeBron vs Wade on Christmas »

Jul 27, 2007 at 5:41 am | around-the-nbalebron-james

LeBron James and his Cavaliers teammates will spend Christmas at home this year – with a special present of a basketball game against the Miami Heat and James’ good friend Dwyane Wade. A Cavaliers source said the team will host the Heat at The Q on Christmas Day this year. The day typically is reserved […]

Ten questions for LeBron James »

Jul 25, 2007 at 12:56 am | lebron-jameslifestyle

Each week “10 Questions” lets common people ask the questions that Time’s magazine reporters use to interview newsmakers, celebrities, and world leaders. In the latest edition of this feature Lebron James was asked a 10 questions about his life. He talked about co-hosting the ESPYs, his basketball career, his childhood friends and more. Check out […]

USA Basketball Team mini camp: SF Challenge »

Jul 23, 2007 at 1:32 am | lebron-jamesusa-basketball

The USA Blue team edged the USA White 105-104 in the State Farm Challenge. Sunday’s game attracted an announced crowd of 15,132 to the Thomas & Mack Center on the campus of UNLV, and Bryant and James was clearly the crowd favorites. Bryant hit the game-winning shot over Tayshaun Prince with 6.6 seconds left to […]

USA Basketball Team mini camp: day one »

Jul 21, 2007 at 7:24 am | lebron-jamesusa-basketball

USA Basketball announced today training plans for its Men’s Senior National Team that will see the USA squad in 2007 conduct a mini-training camp July 20-22 in Las Vegas, culminating with the 2007 State Farm USA Basketball Challenge on Sunday, July 22. The July mini-camp will be utilized to determine finalists for the USA squad […]

Live from New York, it’s LeBron! »

Jul 20, 2007 at 2:43 am | lebron-jameslifestyle

Cavaliers All-Star forward LeBron James, fresh off co-hosting the ESPY Awards earlier this month [video recap | photo recap], will host the season premiere of “Saturday Night Live” in September, an NBC spokesman confirmed on Wednesday. The 22-year-old James will be the latest prominent athlete to host “SNL,” following his boyhood idol, NBA superstar Michael […]