18-10-2007
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LeBron James – My Amazing Journey to the NBA »
Getting to the NBA is not easy. Of the millions of kids playing basketball around the world today, only a very small percentage will make it to the Association. Along the way, there will be highs and lows, ups and downs. LeBron James reflects back on his journey to the NBA and some of the […]
17-10-2007
King James in China photo recap: Game One »
The NBA took another step toward expanding its presence in China on Wednesday. The game, featuring LeBron James and attended by NBA commissioner David Stern, was played at Qizhong Arena on the outskirts of Shanghai. The teams play again Saturday in the former Portuguese territory of Macau. James rocked his newly released signature sneakers, the […]
17-10-2007
King James in China photo recap: Practice »
LeBron James and the Cleveland Cavaliers are about to tip off 2007 NBA China Games in a couple of hours. The Cavs will play two games versus the Orlando Magic, the first one will take place today (8 A.M. ET) in Shanghai and the next one is scheduled on Saturday (12:30 A.M. ET) in Macao. […]
16-10-2007
Nike Zoom LeBron V Commercial. HOT! »
The official release date for the Zoom LeBron V is November 15th. However, the limited China edition has it’s premiere today. For that reason www.nikebasketball.com.cn has published ZLV commercial featuring LeBron James. Check it out!
15-10-2007
Event recap: 10/14/07 ZLV China exhibition part one »
As we’ve promised earlier we present the first batch of photos from Nike’s Zoom LeBron V promotion event, that took place in Shanghai yesterday. LeBron James appeared during the event, and took part in several activities and games along with awaiting fans. The official release date for the ZLV China limited edition remains unknown. Source: […]
15-10-2007
Event recap: 10/07/07 ZLV China exhibition preparations »
LeBron James is currently in China where he is participating in a comprehensive community outreach initiative for NBA China Games 2007 as part of NBA Cares. Of course, it’s also a good time to advertise his newest sneakers Nike Zoom LeBron V. As we all know China has it’s own limited edition. Take a look […]
14-10-2007
2007-08 NBA Pre-season: photos from past few games »
LeBron James and the Cleveland Cavaliers are preparing for the upcoming NBA Season. Two weeks into the season, the Cavaliers still have so many questions. No one is sure how the roster will look on opening night, with unsigned players holding out. Then you have LeBron James, who almost makes you forget it all. During […]
06-10-2007
LeBron at Cavs’ annual Wine & Gold Scrimmage »
The University of Akron was once again the host of the fifth annual Wine and Gold Scrimmage, and Friday proved to be a beautiful night for basketball and baseball in Northeast Ohio, as the big crowd had their attention split – many checking cellphones and Blackberries for the score to the Indians-Yankees game up in […]
