07-09-2018
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Nike Officially Unveils the LeBron 16 ‘Fresh Bred’ »
Along with the launch of the first version of the LeBron XVI, the HFR, Nike has officially unveiled LeBron James’ sixteenth signature shoe. The LeBron 16 introduces Battleknit 2.0, an evolved version of the scalloped knit featured on the Lebron 15.
Petrie and the basketball footwear team at Nike know that each iteration of the LeBron line calls for fresh tools. With the new 16, the breakthrough tool is knit.
“The knit team at Nike are geniuses,” says Petrie. “I don?t use that term lightly. They are mathematical artists and have created a new knit for the 16 that is strong enough to contain LeBron and successfully reduces any layers in the overall build that could slow him down.”
The LeBron 16?s other notable feature is its height. At the direction of James, Petrie formed the shoe with a lower collar, which allows the athlete to move more freely. “The first thing we wanted to do was get a little lower in the cut of the shoe,” says James. “I wanted to get a little faster, ride a little bit closer to the court and be a little bit more dynamic.”
Underfoot, a simple evolution of the Max Air cushioning platform introduced in the LeBron 15 supports James’s dynamic desires. “LeBron liked the cushioning so much last year that we just focused on refining it,” says Petrie. “For this addition, we removed the tendril that connected the forefoot to the under-toe bag, and instead included an outrigger to create some additional support to complement the lower height.”
The presented “Fresh Bred” launch colorway of the LeBron 16 will be available on nike.com on September 20th.