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News & Updates

Last night, LeBron James debuted two alternate Cavs uniforms inspired colorways of the Nike LeBron 12. The general consensus on social media was that you can create the exact same colorways on Nike iD. The truth is you can ALMOST create the LeBron 12 Cavs PEs look-a-likes on Nike iD. The Navy and Red pair is easier to make because you will only be missing the navy Swoosh border. However, the Navy and Gold version is more complex because LeBron’s PE uses a White Swoosh on the side (with red border) and Gold L-crown-J logo on the tongue, which is impossible to separate on LeBron 12 iD’s. Other than that I’m not sure if the Game Royal / Midnight Navy upper will look like LeBron’s PEs either. Other than that they’re pretty close. Check out the mock ups below and compare them the his on-court kicks. Which version do you prefer?

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Oct 31, 2014 at 8:41 am | lebron-xiinike-lebron-shoes

The new LeBron James era has begun. The King is back in Cleveland where the Cavaliers are hosting the New York Knicks in the season opener. Matching new new Cavs alternate uniforms James has pulled out a “Navy and Gold” LeBron 12 PE in the first half, which he switched out in favor of the alternate Navy and Red colorway in the second half. Without over-analyzing the situation at this point check out the closer look below. UPDATE: Added a close-up of the first half shoes.

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Oct 30, 2014 at 9:49 pm | lebron-xiinike-lebron-shoes

Nike Basketball has just launched a new film entitled “Together”, which celebrates the pride and emotion of LeBron James’ return to Cleveland. One team. One city. One goal. Earlier this week Sprite also released a lengthy ad titled “LeBron James’ First Home Game” in which King James visits Patterson Park where Sprite held a pickup game and basketball clinic for the community to enjoy. The Nike film portrays Cleveland citizens joining James and his teammates as they huddle before the opening night tip-off. Cleveland fans from all walks of life converge on the Quicken Loans Arena and join hands as a show of unity. In total James’ already has 3 different 2-minute clips all of them focusing on the Return of the King. See all clips below.

2014 cleveland together nike ad Sprite & Nike Celebrate LeBrons First Home Game in Cleveland
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Oct 30, 2014 at 3:07 pm | lebron-jameslifestyle

The Dunkman theme has become a part of the publicly available part of the LeBron James’ signature line. Last season, Nike released a couple of different Dunkman inspired Nike LeBron products including the Mids, which were faintly labeled as Mica Green, the Lows and even the Slides. All of them featured different Dunkman logos (different poses) in different places. Back in the day the Dunkman was all about Mean Green and Gun Metal Grey, however, Nike shifted into other direction once it had become widely available. In my opinion, other experiments have failed apart from the Black and Volt LeBron 7’s. The LeBron 9 Elite Dunkman is also noteworthy, but that was a PE. Check out an alternate version of the Dunkman LeBron 11 below, which proudly sports the Dunkman logo on the tongue and on the back of the shoe. It was never released to public and maybe that’s why it’s better than the GR. It’s still not OG-Dunkman good, though. We definitely need better pics too.

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Oct 30, 2014 at 8:46 am | lebron-xinike-lebron-shoes

To kick off another chapter to one of the greatest sports sagas, Nike is introducing King James’ latest signature shoe (second longest series in Nike history) with the “Heart of a Lion” LeBron 12. The colorway wasn’t the intended launch release, but fate brought LeBron back home once again by featuring the Cleveland Cavaliers colorway first. The contrasting University Red and white upper, black branding, and icey soles make for one of the best LeBrons to date from an aesthetics stand point. “This is Nike at its best: we take the insights from a world-class athlete in LeBron James to inform forward-thinking designs and create the most innovative shoes,” said Kelly Hibler, Nike Basketball VP of Footwear. “We?ve combined the art and science of engineering in the LeBron 12 to advance the game of basketball?s best player.” The “HRT of Lion” LeBron XII drops today starting at 8:00 a.m. EDT for $200. Continue reading for a new look or visit the gallery.
UPDATE: Fans in Europe have to wait a little longer. We’ll let you know as soon as possible.

684593-601 University Red/Black-White-Hyper Crimson
nike lebron 12 gr lion heart 8 01 Release Reminer: Nike LeBron 12 Heart of a Lion / First Game
From Nike LeBron X…
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Oct 30, 2014 at 3:14 am | launch datelebron-xiinike-lebron-shoes

If you’re not entirely happy with the current selection of Nike Soldier 8 colorways, here’s one more option to consider. Nike is looking to add a new colorway in the upcoming weeks. It’s reminiscent of the Cannon look known from the LeBron 9. The “Cannon” Nike Zoom Soldier VIII features a combination of Dark Magnet and Light Magnet Grey on the upper with plenty of colorful elements… Orange outsole, lining and Volt & Teal branding. Continue reading for a detailed look and stay tuned for release information once available.

653642-080 Dark Magnet Grey/Hyper Crimson-Light Magnet
nike zoom soldier 8 gr cannon 4 05 First Look at Upcoming Nike Zoom Soldier 8 Cannon
From Nike Zoom LeB…
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Oct 29, 2014 at 9:52 am | nike-lebron-shoeszoom-soldier-viii

Check out the deconstruction of the Nike LeBron 12 by not so merciful to sneakers long7. The biggest innovation used on the Twelve is the hexagonal Zoom Air cushioning and now you can see the small Zoom Air pods up close. A couple of performance reviews have already been published and the general consensus is that the forefoot cushioning is barely noticed. This is either good or bad. Maybe it’s so evenly dispersed or maybe the units are too small. On the other hand, the heel unit kicks ass from what I was told. See the detailed pics below.

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Oct 28, 2014 at 3:24 am | lebron-xiinike-lebron-shoes

The LeBron 12 has undergone it’s first major debut along with being added onto Nike iD. It’s probably the right move for Nike since the way that Nike iD works is usually you have to wait at least a month to get your shoes. We should be on the safe side with the whole “defect” thing. Additionally, it’s probably the first time ever that the price has been downgraded in the LeBron James’ signature line. The LeBron 12 iD costs $245 instead of $250 for the cheapest iD option for the LeBron 11. It’s not a bargain, buy hey at least the price didn’t went up. All in all you can design your own pair right now here, however the system is a little buggy right now and I can’t preview all outsole options. I think only the clear version works in all views. Check out a couple of quick mockups below and let us know your work.

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Oct 27, 2014 at 4:21 pm | lebron-xiinike-lebron-shoes

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