Lion & Lamborghini – Jason Petrie Explains Evolution of LEBRON 8

Videos like these really should get a better exposure. I’m sure more fans would appreciate an insight into the design of King James’ shoes. In this case, Nike footwear designer Jason Petrie gives a presentation to select media in Miami about the creative process that went into designing the Nike LeBron 8 PS and the whole evolution from V1 & V2 models. If you’d like to know how the LeBron 8 line relates to the Lamborghini Gallardo, go ahead and watch it. There’s also a part two after the break, where JP takes us behind the scenes of making LeBrons. Find out why LBJ doesn’t want/need his shoes lighter than 8 PS. Be sure to check out both videos.

Greg Huber:

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  • Well J.P. failed on the cars. The Gallardo is the lightest of them 3, and they all aren't Gallardo's. The Gallardo is the lightest, then it goes the last one, the Murcielago SV and then the Murcielago Spider. It's a well known fact that spiders are heavier than hardtop's.