Throwback Thursday: Air Max LeBron VII Media Summit Heritage Rooms Pics & Video

On Friday, August 7 2009 in Akron, Ohio, Nike hosted international media at a summit to announce the latest shoe in LeBron James’ signature footwear line – the Nike Air Max LeBron VII. As part of this launch, Nike created a heritage-oriented installation that showcased all the previous signature shoes and associated campaigns, as well as highlighted quotes from LeBron, his seasonal stats and his general inspirations. LeBron and media toured the six rooms at the Ed Davis Community Center, where the Nike Air Max LeBron VII unveil occurred.