Nike Celebrates James’ 4th MVP with the LeBron X “What the MVP”

Nike is celebrating LeBron James’ fourth MVP award with a special edition LEBRON X “What the MVP” shoe and a new “Witness History” campaign. To mark the historic honor, James is wearing a special edition LEBRON X MVP shoe specifically designed by Nike Basketball to commemorate this achievement. The vibrant LEBRON X MVP shoe fuses the unique colorways and designs of each style in the LEBRON X series, which James debuted in August 2012. The design details, including MVP on the shoe tongue, weave the story of James’ incredible journey over the past year. It’s a path that has seen him striving for excellence by perfecting his shooting efficiency, assists and rebounds to cut through defense effectively as an individual and as a team. Along the way, James has traveled from the courts of London to the hardwood arena of Miami, achieving victory in an extraordinary 27-game winning streak. With the release of the LEBRON X MVP shoe, Nike pays tribute to a player who has earned his place in basketball history through his unwavering dedication to the pursuit of greatness. The LEBRON X MVP shoe will be available in limited quantities at select retailers in North America and China soon. Hopefully it will happen this season.

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Greg Huber:

View Comments (8)

    • Easters (side of shoe) & Blue Diamond (bottom of shoe) & Prisms (inside shoe) & Cutting Jades (padding on the ankles)

  • Prism interior sole cutting jade interior style around ankle volt color strings christmas edition color green triangles bhm design with the crown jewel color

  • Def cop, these are a must for any Lebron x fan or collector alike I would drop a conservative $300-500 for these if I couldn't get them for retail. Watch out for me with these ones, they sure will look nice in my collection!

  • I'll definitely be going for these. Hopefully they don't delay them for months on end like they did last year.

  • I really hope that unlike the Lebron MVP/Championship Pack Nike makes getting this years MVP Lebron X's a little easier to get. I'm a huge fan, and was very hurt that the pack was not released in New York. Please Nike make it easy for all of The Kings fans to enjoy and have part of his legacy...

  • what the lebron x's! lol..they are nice! very very hard to cop! will hit $2,000 mark easily!