LBJ Talks Becoming a Nike Lifer from His Sneaker Closet »

Dec 9, 2015 at 7:54 am | lebron-jameslifestyle

LeBron James took it to Uninterrupted to share his point of view on becoming a Nike Lifer, as he calls it. It’s nice to see his point of view and him just talking sneakers. He’s a sneakerhead… just like we are. “For a kid growing up, seeing kids walk around with Jordans and Barkleys and […]

LeBron James’ Sneaker Rotation During 2014 Rise Tour in Asia »

Jul 26, 2014 at 1:13 am | eventslebron-james

This summer, Nike taps into the passion of aspiring young basketball players in Greater China with the 2014 RISE basketball campaign. From July 21-25, LeBron James visited Beijing, Guangzhou, Hong Kong, Taipei and Kaohsiung to help players improve their performance and achieve breakthrough. Kobe Bryant will follow up next week and visit six cities in […]

James Goes Deep Into His Sneaker Arsenal with Galaxy Soldier 7 »

Apr 3, 2014 at 6:53 am | lebron-jamesnba-basketball

Last night the Zoom Soldier 7 has officially surpassed the LeBron 11 not only in playing time, but also in the number of colorways used by LeBron James this season. James went with the Galaxy edition, which was released in limited numbers last summer… mainly in China. It’s very hard to find a pair and […]

LeBron Still #1 in Sneaker Sales Among Active Players with $300 Million »

Feb 10, 2014 at 6:40 am | lebron-jameslifestyle

The Nike LeBron X was the first signature shoe for LeBron James to put him head and shoulders ahead in terms of sneaker sales. In 2012 LeBron sales reached a whooping $300 million while other lines reached $50 million for Kobe Bryant, $35 million for Kevin Durant, $25 million for Derrick Rose. Back in December […]

Sneakergate: King James’ Carbon Fiber Zoom LeBron IV Insoles »

Nov 7, 2013 at 5:16 pm | lebron-ivshoes

I already mentioned about LeBron’s struggles with the LeBron 11 a number of times. Chris at also tried to explain what it means for regular users… basically there’s no need to worry. For those that are unaware, signature athletes today get their shoes custom made to fit their exact foot shape… with the emphasis […]

Take a Look Inside LeBron 11 with @SneakerBoxClyde »

Oct 28, 2013 at 4:16 pm | lebron-xishoes

The LEBRON 11 is Nike’s most innovative piece of footwear equipment that they’ve created at this point. Usually we have to wait for someone to beat up his pair before seeing the internal parts of the shoe. But fortunately for us Sneaker Box Clyde from was able to get his hands on a sample […]

Sneaker Con Miami October 2013 // LeBrons On-Feet Recap »

Oct 8, 2013 at 5:07 pm | eventslebron-james

The spectacle that is Sneaker Con always provides many interesting wears from the attendees in the house. Sure when the show shows up in Miami you’ve gotta expect a larger number of LeBrons than usual. There’s a little bit of everything here… the whole spectrum of sneakers… Genearal Releases, Limited Editions, Player Exclusives, Customs, and […]

Sneaker Anatomy: Nike Zoom Soldier VII Gets Torn in Pieces »

Oct 4, 2013 at 11:54 am | shoeszoom-soldier-vii

Folks at long-7 are back with scissors and this time around we have the Nike Zoom Soldier VII torn in pieces. It’s very interesting to see the guts, because the Soldiers usually come with front and back Zoom Air units, but seems like they’re getting smaller each year. I really liked the re-boot of the […]