Gallery: King James Accepts 2012-13 NBA Most Valuable Player Award »

May 6, 2013 at 12:26 pm | around-the-nbalebron-james

Yesterday, LeBron James, 28, became the youngest player in NBA history to win four MVPs after receiving 120 of 121 first-place votes by league media members and analysts. The lone other first-place vote went to Knicks star Carmelo Anthony. It was the second time a player fell one vote short of an unanimous MVP selection, […]

Nike LeBron Brand Hits $300 Million in Sales for 2012 »

Apr 15, 2013 at 12:15 pm | lebron-xshoes

There’s an ongoing trend where shoes are getting more and more expensive with each year. This affects all shoes and is especially visible in the signature products market. Apparently the average retail price of a men’s sneakers increased 7% in 2012. Not so long ago LeBron James’ main signature shoes cost $160, now it’s $180 […]

Nike Unveils the 2012 Christmas Pack – Kobe, Durant and LeBron »

Dec 19, 2012 at 2:34 pm | lebron-xshoes

Santa Claus is making a special delivery to basketball fans worldwide with three special colorways debuting in stores on December 26th inspired by LeBron James, Kobe Bryant, and Kevin Durant. These three new colorful Christmas shoes will be available in limited quantities at select retail stores and and are sure to motivate basketball fans […]

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2012-13 Timeline »

Nov 10, 2012 at 3:37 am |

2012-13 NBA Regular Season & Playoffs ←2011-12→2013-14 GAME SHOE SEASON PLAYOFFS

Most of 2012 Nike LeBron X’s Lined up for a Group Shoot »

Oct 5, 2012 at 2:27 am | lebron-xshoes

You probably have already seen all of these shoes posted here on this website, but definitely not in one photo. Karen Civil tweeted a group shot of 8 Nike LeBron X colorways, which is a great preview of what to expect from Nike in the upcoming months. Technically, we’ve been introduced to 12 different styles, […]

LeBron Plays Voleyball & Ping Pong at Nike+ Festival of Sport 2012 »

Aug 25, 2012 at 9:34 am | eventslebron-james

LeBron James spent the last day of his Nike China tour making the rounds at the Nike+ Festival of Sport 2012 in Shanghai. The four-day festival is aimed at encouraging sports participation in China and features a variety of sports and superstar athletes, drawing thousands of attendees. LeBron took a break from the courts to […]

First Look at LeBron 9 Shooting Stars AAU 2012 Player Exclusive »

Jul 18, 2012 at 1:04 am | lebron-ixshoes

The 2012 King James Shooting Stars Classic took place in April, but today we get a look at the Nike Lebron 9 Shooting Stars AAU 2012 Player Exclusive. Similar to the previous versions, the Shooting Stars 9’s feature a Red, Black and White colorway. Obviously the theme is used very often on LeBron shoes, but […]

Special Nike Gear for 2012 LeBron James Skills Academy in Vegas »

Jul 7, 2012 at 2:14 am | lebron-jameslifestyle

From July 6-9, the nation’s top 80 high school players and top 20 college players will convene in Las Vegas for the annual LeBron James Skills Academy. The event had been in James’ native Ohio but has relocated this summer as James and the U.S. Olympic men’s basketball team train in Las Vegas. Featuring many […]