22-09-2009
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LeBron James More Than A Game World Tour New York Event Recap »
The venue billed it as “Basketball City” and indeed, it accurately portray Saturday’s More Than A Game Community Day in New York City as hundreds of volunteers, staff members, and thousands of basketball fans converged along the East River on the Lower East Side. Hosted by Nike and Nike Basketball, the event highlights NBA star […]
22-09-2009
Second Look at the Artist Series Nike Air Max LeBron VII NYC »
During the MTAG NYC event, local artist Tomokazu Matsuyama gave James a uniquely designed pair of Air Max LeBron VII shoes. Matsuyama spent considerable time brainstorming the creative outlet to best represent LeBron, his close relationships with his family and friends and his fearless ability to continually grow and reinvent himself on the court. Matsuyama […]
22-09-2009
NYC Limited Edition Air Max LeBron VII “Fearless” Official Pics »
The New York style of the limited edition Nike Air Max LeBron VII represents “Fearless” and has an image of James shouting in the heat of the game. The shoes dropped last weekend at the New York House of Hoops and the New York Niketown. Lionsgate is expecting to release More Than A Game in […]
21-09-2009
Project Bluefoot / LeBron James Design Competition with JP and Kenzo »
Hey LeBron fans! Wanna design a pair of Nike shoes for King James? Here’s your chance. The next Project Bluefoot: Intelligent Design Competition challenge is here. Design a high-performance, Nike Basketball signature shoe for The King – LeBron James. The winner gets a pair of the Nike Air Max LeBron VII’s, but he also gets […]
21-09-2009
Air Max LeBron VII Official Release Date Nike Basketball Taiwan »
The global premiere of LeBron James’ seventh signature sneaker will take place on October 24th, 2009. The limited edition “More Than a Game” sneakers are about to end their World Tour with the final stop in Los Angeles next weekend. Three weeks before the official release date, Asia fans will get to enjoy the China […]
21-09-2009
Zoom LBJ Ambassador II O.R.A.P Release Date Nike Taiwan »
The Zoom LBJ Ambassador II is about to make its debut. Among several colorways scheduled to be released this season the first three will drop in the upcoming weeks starting next month. The classic White/Black/Red version will premiere on the 1st of October… followed by the SVSM look-a-like and clean Black/White/Gold in the first week […]
21-09-2009
Nike Air Max LeBron VII Artist Series New York City by Matsu »
This weekend in the heart of NYC, LeBron James was presented with the Artist Series of the Nike Air Max LeBron VII customized by a local artist – Matsu. The New York More Than a Game Artist Collaboration LeBron VII is labeled as “Fearless” and features over 700 Swarovski crystals (each one glued by hand!). […]
18-09-2009
Be like Mike: LeBron James to star in Fantasy Basketball Camp »
Like former NBA league MVP’s, Kareem Abdul Jabbar, Dr. J, Michael Jordan and Shaquille O’Neal before him, LeBron James is heading to the big screen to star in a big Hollywood movie. And like MJ in particular, he’s not stretching himself by playing anyone other than…LeBron James. According to Variety, King James will star in […]
