27-11-2008

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Chalk Ad Behind the Scenes Video Including LBJ Interview »

We published the full version of the “Chalk” ad two days ago and today we give you a behind the scenes interview with LeBron James as he describes the concept of the commercial. Tune in to see King’s thoughts as well as some commentary from Portland Trail Blazers finest – Brandon Roy, LaMarcus Aldridge and Greg Oden – who are also featured in this spot.