James sees better than ever after eye surgery »

Sep 14, 2007 at 2:07 am | lebron-jameslifestyle

LeBron James took another step toward improving his game last week, undergoing Lasik eye surgery in Beverly Hills, Calif. The procedure, performed by Dr. Kerry K. Assil, is designed to improve vision and assures a faster recovery. James’ vision has improved to 20/15, according to Assil, and he has already been cleared to resume workouts. […]

LeBron’s Back-to-School Giveaway »

Aug 14, 2007 at 4:12 pm | lebron-jameslifestyle

The LeBron James Family Foundation today announced that its annual back-to-school giveaway benefiting Akron public schoolchildren will take place on August 14th and 15th at the Akron Zoo. Cleveland Cavaliers and NBA All-Star LeBron James will be donating 1,000 backpacks that are filled with school supplies which have been generously contributed by local Akron businesses […]

Zoom Soldier LeBron James Skills Academy PE »

Aug 13, 2007 at 1:44 pm | shoeszoom-soldier

LeBron James Skills Academy is a part of US Skills Academy organized by NIKE Inc across the country. It involves several events hosted by top NBA stars like LeBron James, Steve Nash, Kobe Bryant, Vince Carter and Amare Stoudemire. This revolutionary Academy promises to be the most innovative, and inspiring skill development basketball training ground […]

LeBron and Yao together in new global commercial »

Aug 9, 2007 at 2:33 am | lebron-jameslifestyle

With just one year to go until “08-08-08” and the Opening Ceremony for the 2008 Olympic Games in Beijing, The Coca-Cola Company is announcing plans for a new global Olympic television commercial featuring Olympians LeBron James and Yao Ming. The Olympic Games in Beijing will represent the largest union of cultures in the history of […]

LeBron signs Ted Ginn Jr. to marketing deal »

Aug 6, 2007 at 4:01 pm | lebron-jameslifestyle

LeBron James thinks he can help fast friend Ted Ginn Jr. become a bigger star. Further broadening his business portfolio, the Cavaliers’ forward has signed Ginn, the former Ohio State speedster now a rookie wide receiver for the Miami Dolphins, to a marketing contract. Ginn is the first athlete signed by LRMR Marketing, James’ budding […]

Live from New York, it’s LeBron! »

Jul 20, 2007 at 2:43 am | lebron-jameslifestyle

Cavaliers All-Star forward LeBron James, fresh off co-hosting the ESPY Awards earlier this month [video recap | photo recap], will host the season premiere of “Saturday Night Live” in September, an NBC spokesman confirmed on Wednesday. The 22-year-old James will be the latest prominent athlete to host “SNL,” following his boyhood idol, NBA superstar Michael […]

LeBron James 2007 ESPY photo recap »

Jul 19, 2007 at 5:48 am | lebron-jameslifestyle

Yesterday we posted video links in order to provide a recap from the 2007 ESPY Awards. Bobby Brown’s “My Prerogative” or better “My LeBrongative” sang by LeBron James with rewritten lyrics about his own fame will be the most memorable moment for sure. If the prospect of a 6-foot-8 guy dancing around a stage isn’t […]

LeBron James 2007 ESPY video recap »

Jul 18, 2007 at 3:54 pm | lebron-jameslifestyle

You gotta give LeBron James some serious props after his recent stint hosting ESPN’s ESPYs this past weekend. James showed something that few athletes ever do – a willingness to poke fun at themselves. There was James making fun of the entire “king” persona right down to someone kissing his ring. Anyone who took it […]