Audemars Piguet Royal Oak Offshore LeBron James Limited Edition »

Oct 18, 2013 at 2:24 am | lebron-jameslifestyle

Last month, the all new Royal Oak Offshore LeBron James Limited Edition was revealed during a press conference in Miami. The 18k pink gold case of the Royal Oak Offshore Chronograph lends an air of luxurious richness while at the same time underscoring the powerful geometry of the case, and is set off by the […]

NBA 2K14 // LeBron James Meets “Video Game James” »

Jun 11, 2013 at 3:58 pm | lebron-jameslifestyle

In a reveal trailer presented during Sony’s press conference at E3 2013, we got a peek at how cover athlete LeBron James will look in NBA 2K14 for the next gen consoles. So how does “Video Game James” compare to the real thing? Well, it’s 2013 so we’ll let video do the talking. 2K Sports […]

LeBron James Gets First Ever Video Game Cover with NBA 2K14 »

Jun 6, 2013 at 11:58 pm | lebron-jameslifestyle

Miami Heat star and league MVP LeBron James will be the cover athlete of NBA 2K14, the latest in the top-selling video game series, which hits stores October 1st, 2013. 2K Sports made the official announcement shortly before the first NBA Finals game. “My friends, family and fans all know how much I love NBA […]

King James Extends His Lip Care Program with LeBron X CARMEX »

Feb 28, 2013 at 1:53 pm | lebron-xshoes

In case you had forgotten, LeBron James inked a deal with Carmex back in 2011. You may also remember King James’ memorable congratulations to the half-court hero, Michael Drysch, for his famous hook shot last month. LeBron James’ latest endorsement deal sparked this new special make-up of the Nike LeBron X. The shoes sport a […]

Nike LeBron 9 Low Liverpool – Official Date & New Photos »

Aug 6, 2012 at 1:59 pm | lebron-ixshoes

Nike has already fixed some major flaws in the design of the Nike LeBron 9 Low “Liverpool” and now we’re back on track. LeBron James is a part-owner of Liverpool FC and for the first time his partnership results in a special make up of his latest signature shoes. Stripped of any logos of The […]

510811-601 Action Red/Black-White-New Green

LeBron 9 Low Liverpool Back in the Game After Nike Fixed Errors! »

Jun 30, 2012 at 10:11 am | lebron-ixshoes

Every now and then we get an email asking about the release date for the Liverpool colorway of the Nike LeBron 9 Low. The shoes broke the news in April and have become very popular among sneakerheads and probably soccer fans too. Although the release was initially slated for September, it was endangered by Nike’s […]

Detailed Look at Nike LeBron 9 Low “Liverpool” »

Apr 17, 2012 at 1:39 pm | lebron-ixshoes

Celebrating LeBron James’ involvement with the Liverpool Football Club, Nike is set to release the “Liverpool” Nike LeBron 9 Low later this Summer. This special Nike LeBron 9 Low make up features a colorway that is directly inspired by the Liverpool crest with its Action Red, Black, New Green, and White upper. The “Liverpool” Nike […]

510811-601 Action Red/Black-White-New Green

LeBron is new Ambassador for Audemars Piguet. Shows off new Nike Signature Logo. »

Apr 12, 2011 at 1:26 am | lebron-jameslifestyle

Audemars Piguet announced the appointment of NBA basketball player LeBron James as the new global brand ambassador. Audemars Piguet, the world’s oldest watch manufacturer still in the hands of its founding families has chosen LeBron for his commitment to excellence, skilled technique and unwavering generosity – values shared by these two legends. In addition to […]