For those who love the game like LeBron, Basketball Never Stops. Because players know hardwork and dedication are what the game’s built on no matter the time, day or night. See LeBron James in his latest commercial for Nike, which is a part of the Basketball Never Stops campaign. Continue reading for more photos and videos.


Nov 1, 2011 at 3:02 pm | lebron-jameslifestyle
  • Spencer

    Whats the name of the song in the video with all the players in it? its crazy good!

  • Bucc

    havnt seen the 1st one on tv yet seen the 2nd one but it was a remake but both r good rather see them during a game tho.

  • CTD20

    :cool: This time of year just doesn’t feel right without the 2011-2012 NBA season going on. Thank God I can at least enjoy playing basketball myself.

  • Alcindor

    I love the overall evolution of basketball… Five years ago who would have thought that they would be shooting basketball commercials to this kind of music. Makes it so classy and I love it! :grin:

  • Rodolfo

    So motivating!!!!

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